As the closing ceremony concludes and the tournament enters the finals, vivo shares highlights captured pitch-side and beyond.
vivo presented the closing ceremony of UEFA EURO 2020™, fans everywhere have had nearly a month of beautiful moments surrounding the beautiful game. Throughout the tournament, vivo has been helping to encourage and enable people around the world to be in the moment and get closer to the action as they connect and celebrate with friends, family, and fellow fans.
As the first-ever presenter of the EURO 2020™ Closing Ceremony, vivo presented a uniquely spectacular championship finale at the Wembley Stadium, integrating state-of-the-art AI technology and exceptional performances for the event’s millions of global spectators. As one of the first large-scale sporting events following a year of social distancing, the EURO 2020™ was the most technologically advanced European Cup in the championship’s six-decade history, catering to the high expectations and passion of fans across the world.
Before the tournament, vivo debuted its “To Beautiful Moments” campaign and invited fans to channel their energy into the game by sharing their applause and cheers on social media. The content generated by fans was featured during the EURO 2020™ closing ceremony. As the official partner of the tournament, vivo also used its proprietary AI technology to restore memorable photos of famous moments in the storied tournament’s history. vivo presented the restorations of these beautiful moments to UEFA as an official gift for the 60th anniversary of the UEFA European Football Championship.