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PUMA has officially launched its new PUMA Hijab in Malaysia – a show of commitment to serving people of all walks of life.

This is the brand’s first-ever activewear hijab with a homegrown design specifically aimed to help local hijabis move freely and comfortably all day, especially while they are powering through their fitness and exercise regimes.

Launched as part of the brand’s #FlexHijabku campaign, the PUMA Hijab is made of high-quality lightweight and breathable fabric which offers flexibility and versatility. Moreover, it was meticulously designed not just for the track, field, court, or gym, but for stylish and comfortable all-day wear as well.

The PUMA Hijab was designed with that notion in mind – to provide a versatile activewear hijab that is not just suitable for sports and fitness, but also complementary to everyday casual outfits.

It was also tailored in length to provide sufficient and comfortable coverage past the chest area – a feature that many other activewear hijabs lack. It was specially designed to feature small openings on both its sides so that the use of earphones and earbuds is ergonomic and convenient.

The PUMA Hijab is available in black, with S and M sizes, across all Al-Ikhsan Sports stores and on alikhsan.com at only RM89.

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